SEO (Search Engine Optimization) – SEO is the technique of optimizing your business website online and increase the visibility SEO is the technique of optimizing your business website online and increase the visibility of products and services in the search engines. It involves keyword research to understand the targeted audience. Whenever we are doing SEO on our website, basic responsibility is to make your website visibility at the top of the search engine results. Digital marketing course in delhi helps in maximizing the traffic to a business website by improving page rank. An SEO professional will analyze business websites for improvements, knowledge of keyword research, adding alt text to your images using the keywords, keywords usage in subheadings or headings is useful.